{"id":6275,"date":"2025-10-17T10:52:16","date_gmt":"2025-10-17T13:52:16","guid":{"rendered":"http:\/\/ww16.ce.gov.br\/setur\/?p=6275"},"modified":"2025-10-17T10:52:16","modified_gmt":"2025-10-17T13:52:16","slug":"ceara-sedia-o-btm-2025-e-reafirma-protagonismo-no-turismo-nacional","status":"publish","type":"post","link":"https:\/\/www.ce.gov.br\/setur\/2025\/10\/17\/ceara-sedia-o-btm-2025-e-reafirma-protagonismo-no-turismo-nacional\/","title":{"rendered":"Cear\u00e1 sedia o BTM 2025 e reafirma protagonismo no turismo nacional"},"content":{"rendered":"

\"\"<\/a><\/p>\n

O Cear\u00e1 ser\u00e1 o grande palco do turismo brasileiro nos dias 23 e 24 de outubro de 2025, quando o Centro de Eventos do Cear\u00e1 recebe mais uma edi\u00e7\u00e3o do BTM \u2013 Brazil Travel Market, uma das maiores feiras do setor no pa\u00eds. Reunindo profissionais, operadores, agentes de viagens, companhias a\u00e9reas, redes hoteleiras e destinos tur\u00edsticos de diversas partes do mundo, o evento chega para fortalecer ainda mais o papel do estado como refer\u00eancia em hospitalidade, neg\u00f3cios e inova\u00e7\u00e3o no turismo.<\/p>\n

Reconhecido como o principal evento B2B de turismo do Norte e Nordeste, o BTM tem como objetivo promover a integra\u00e7\u00e3o do mercado, a capacita\u00e7\u00e3o de profissionais e a apresenta\u00e7\u00e3o de novos produtos tur\u00edsticos. A edi\u00e7\u00e3o de 2025 marca uma parceria in\u00e9dita com a Embratur, o que vai ampliar a presen\u00e7a internacional e impulsionar as oportunidades de neg\u00f3cios entre destinos brasileiros e mercados estrangeiros. A expectativa \u00e9 reunir cerca de 5 mil profissionais do setor, 170 estandes e 32 destinos, incluindo representa\u00e7\u00f5es internacionais de Israel, Peru, Tail\u00e2ndia e Uruguai.<\/p>\n

Durante os dois dias de programa\u00e7\u00e3o, o p\u00fablico poder\u00e1 participar de rodadas de neg\u00f3cios, arenas de conte\u00fado, pain\u00e9is tem\u00e1ticos e capacita\u00e7\u00f5es voltadas \u00e0s novas tend\u00eancias do mercado. Al\u00e9m disso, a feira ser\u00e1 uma vitrine para que destinos cearenses possam apresentar seus diferenciais e potencialidades, fortalecendo a imagem do estado no cen\u00e1rio nacional e internacional.<\/p>\n

Para o secret\u00e1rio do Turismo do Cear\u00e1, Eduardo Bismarck, sediar o BTM em Fortaleza refor\u00e7a o compromisso do Governo do Estado em colocar o turismo como vetor estrat\u00e9gico de desenvolvimento. \u201c\u00c9 com grande entusiasmo que o Cear\u00e1 se prepara para sediar o BTM 2025. Sob a lideran\u00e7a do governador Elmano de Freitas, temos trabalhado de forma integrada para fortalecer o estado como destino competitivo, investindo em infraestrutura, promo\u00e7\u00e3o e qualifica\u00e7\u00e3o. Excelente oportunidade para neg\u00f3cios, ent\u00e3o, estamos prontos para receber visitantes, expositores e profissionais com hospitalidade e compet\u00eancia, mostrando o melhor do nosso estado em cada encontro e rodada de neg\u00f3cios\u201d, destacou Bismarck.<\/p>\n","protected":false},"excerpt":{"rendered":"

O Cear\u00e1 ser\u00e1 o grande palco do turismo brasileiro nos dias 23 e 24 de outubro de 2025, quando o Centro de Eventos do Cear\u00e1 recebe mais uma edi\u00e7\u00e3o do BTM \u2013 Brazil Travel Market, uma das maiores feiras do setor no pa\u00eds. Reunindo profissionais, operadores, agentes de viagens, companhias a\u00e9reas, redes hoteleiras e destinos […]<\/p>\n","protected":false},"author":731,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8,57],"tags":[],"class_list":["post-6275","post","type-post","status-publish","format-standard","hentry","category-destaques","category-noticias"],"acf":[],"yoast_head":"\nCear\u00e1 sedia o BTM 2025 e reafirma protagonismo no turismo nacional - SETUR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ww16.ce.gov.br\/setur\/2025\/10\/17\/ceara-sedia-o-btm-2025-e-reafirma-protagonismo-no-turismo-nacional\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cear\u00e1 sedia o BTM 2025 e reafirma protagonismo no turismo nacional - SETUR\" \/>\n<meta property=\"og:description\" content=\"O Cear\u00e1 ser\u00e1 o grande palco do turismo brasileiro nos dias 23 e 24 de outubro de 2025, quando o Centro de Eventos do Cear\u00e1 recebe mais uma edi\u00e7\u00e3o do BTM \u2013 Brazil Travel Market, uma das maiores feiras do setor no pa\u00eds. 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