{"id":75093,"date":"2020-04-29T11:02:43","date_gmt":"2020-04-29T14:02:43","guid":{"rendered":"http:\/\/www.ce.gov.br\/sps\/?p=75093"},"modified":"2020-04-29T11:37:35","modified_gmt":"2020-04-29T14:37:35","slug":"ceart-promove-serie-sobre-gestao-de-negocios-para-artesaos","status":"publish","type":"post","link":"https:\/\/www.ce.gov.br\/sps\/2020\/04\/29\/ceart-promove-serie-sobre-gestao-de-negocios-para-artesaos\/","title":{"rendered":"CeArt promove s\u00e9rie sobre gest\u00e3o de neg\u00f3cios para artes\u00e3os"},"content":{"rendered":"<p>As capacita\u00e7\u00f5es realizadas pela Central de Artesanato do Cear\u00e1 (CeArt) est\u00e3o entre as principais ferramentas de incentivo \u00e0 atividade promovidas pelo Governo do Cear\u00e1. Neste per\u00edodo de isolamento, o equipamento da Secretaria da Prote\u00e7\u00e3o Social, Justi\u00e7a, Cidadania, Mulheres e Direitos Humanos (SPS) deu in\u00edcio a uma s\u00e9rie de v\u00eddeos com os instrutores dos cursos, levando os principais temas para dentro da casa dos artes\u00e3os. Com videoaulas publicadas nas redes sociais da CeArt, o projeto incentiva o aprendizado e promove o contato com temas importantes para a melhoria na gest\u00e3o dos neg\u00f3cios.<\/p>\n<p>O conte\u00fado trabalhado na s\u00e9rie integra o m\u00f3dulo tecnol\u00f3gico dos cursos da Central que, tradicionalmente, contam tamb\u00e9m com aulas pr\u00e1ticas no munic\u00edpio do grupo beneficiado. Com o novo formato, o objetivo \u00e9 manter o incentivo \u00e0 busca do conhecimento para o aprimoramento de processos, como explica a titular da SPS, Socorro Fran\u00e7a: \u201cApesar do distanciamento social, nos esfor\u00e7amos para continuar pr\u00f3ximos dos artes\u00e3os, ofertando oportunidades cont\u00ednuas de crescimento e, at\u00e9 mesmo, de aumento de vendas atrav\u00e9s dos conhecimentos adquiridos\u201d.<\/p>\n<p>Marketing, no\u00e7\u00f5es de mercado, atendimento e precifica\u00e7\u00e3o est\u00e3o entre os conte\u00fados abordados na s\u00e9rie, que conta com as orienta\u00e7\u00f5es dos instrutores Jardson Castro e Rob\u00e9rio de S\u00e1. \u201cA experi\u00eancia dos v\u00eddeos \u00e9 enriquecedora, pois al\u00e9m de nos desafiar a lidar com as novas tecnologias, nos ajuda a manter contatos com os grupos. Vejo, inclusive, como poss\u00edvel, no retorno \u00e0s aulas presenciais, a possibilidade de dar continuidade a esse contato digital como uma forma de apoio aos artes\u00e3os\u201d, destaca Rob\u00e9rio.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>O artesanato cearense nas redes sociais<\/strong><\/p>\n<p>Al\u00e9m da s\u00e9rie com os instrutores, a CeArt tem investido na aproxima\u00e7\u00e3o com os artes\u00e3os com a publica\u00e7\u00e3o de trabalhos produzidos por eles e orienta\u00e7\u00f5es dos gerentes da CeArt sobre temas centrais como cadastro, curadoria e comercializa\u00e7\u00e3o. O intuito \u00e9 solucionar d\u00favidas frequentes e promover as produ\u00e7\u00f5es, ajudando a manter os fluxos de divulga\u00e7\u00e3o e compra.<\/p>\n<p>Acompanhe:<\/p>\n<p><a href=\"https:\/\/www.facebook.com\/ceartoficial\">www.facebook.com\/ceartoficial<\/a><br \/>\n<a href=\"https:\/\/www.instagram.com\/ceartceara\">www.instagram.com\/ceartceara<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As capacita\u00e7\u00f5es realizadas pela Central de Artesanato do Cear\u00e1 (CeArt) est\u00e3o entre as principais ferramentas de incentivo \u00e0 atividade promovidas pelo Governo do Cear\u00e1. Neste per\u00edodo de isolamento, o equipamento da Secretaria da Prote\u00e7\u00e3o Social, Justi\u00e7a, Cidadania, Mulheres e Direitos Humanos (SPS) deu in\u00edcio a uma s\u00e9rie de v\u00eddeos com os instrutores dos cursos, levando [&hellip;]<\/p>\n","protected":false},"author":398,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[286],"tags":[],"class_list":["post-75093","post","type-post","status-publish","format-standard","hentry","category-artesanato-sessao-de-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CeArt promove s\u00e9rie sobre gest\u00e3o de neg\u00f3cios para artes\u00e3os - Secretaria da Prote\u00e7\u00e3o Social<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ce.gov.br\/sps\/2020\/04\/29\/ceart-promove-serie-sobre-gestao-de-negocios-para-artesaos\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CeArt promove s\u00e9rie sobre gest\u00e3o de neg\u00f3cios para artes\u00e3os - Secretaria da Prote\u00e7\u00e3o Social\" \/>\n<meta property=\"og:description\" content=\"As capacita\u00e7\u00f5es realizadas pela Central de Artesanato do Cear\u00e1 (CeArt) est\u00e3o entre as principais ferramentas de incentivo \u00e0 atividade promovidas pelo Governo do Cear\u00e1. 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